About Us
At Road3, we create extraordinary events, experiences, initiatives, public relations and media campaigns.
Helping You Create Memorable Moments
​​We are a team of experts who help our clients to tell their stories. We ask the difficult questions, find the solutions, come up with unique ideas, and activate them. Our multi-talented team is made up of experienced professionals who work on projects within and outside of Road3, giving any project a strong set of skills and varied event experience. Using our freelance model, we are agile and flexible, meaning we can adapt to each and every project to suit your needs.
It's what we do
We work hard to understand you and your target audience, encompass your value and methodologies, and become an extension of you. We are designers, consultants, delivery experts, advisors, quick thinkers, and problem solvers. We use the very best in the business to offer seamless event delivery. Every. Time.
Simply put, we CARE, we LIVE and BREATHE events.
Meet the Team
Founder & Director
Laura Wolfe
With over 25 years in the industry, Laura's extensive experience has seen her work with an array of clients across a variety of sectors and has seen her specialise in both corporate and private clients from across the sports industry. Additionally, in 2011, Laura bought the rights to the Northwest Football Awards and has since built one of the most well respected, well attended, inclusive and diverse footballing awards events in the UK, celebrating success in both the women's and the men's game, both on and off the football pitch. In 2018/19, Laura was responsible for managing Vincent Kompany's Testimonial Season, organising the largest testimonial game ever seen at The Etihad Stadium, attended by over 55,000 fans. Throughout the campaign, £850,000 was raised for Greater Manchester Mayor Andy Burnham's homeless charity.
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Extremely well connected in both the events and sporting worlds, Laura's network in unrivalled. She is committed to giving back and has served as an ambassador to many charities.
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Laura is a proud mum of two boys and Road3's D.O.G, Teddy the Cavapoo.
Events Executive and Office Manager
Hannah Oliver
​​​​Having joined the team in January 2023, Hannah has quickly become an integral member of the Road3 family.
Hannah assists the team in seamless planning and delivery of all of our events and projects. She manages fundamental administration, logistics, and guest management. From pre-event comms to onsite guest queries, Hannah provides a knowledgeable, friendly and consistent level of care and is always a friendly and safe pair of hands.
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Hannah's versatile talents means that she can turn her hand to pretty much anything, including managing the digital side of any project, designing online registration forms, designing invitations and print work, and has even been known to build a website or two, including this one!
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Outside of work, Hannah is a staunch Man City supporter and a proud auntie to her one-year-old nephew.
Senior Project Manager
Georgina Jones
​With a keen eye for detail, Georgina brings creative and daring ideas to any project she undertakes. Georgina works tirelessly to bring the event to life, considering every detail and logistic necessary. With extensive experience in her field of work, Georgina has delivered many impressive events for high-end clients.
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With 12+ years' experience in the industry spanning projects across the globe, Georgina is a versatile event producer specialising in creative direction and large scale technical production. She has delivered multiple sporting events for Road3, since 2021 including the annual Northwest Football Awards and the Women in Football Be Inspired Conference.
From tailored awards programmes, conferences and exhibitions through to exclusive high profile events, she is no stranger to all corner of the industry.
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Outside of events, Georgina is a firm believer in becoming a positive role model for others and donates her time to mentoring young women who are struggling with their careers or education choices. She is also currently studying British Sign Language to encourage more inclusive communication within event delivery. ​​​
D.O.G (Director Of Good times)
Teddy Wolfe
Teddy has the most important job at Road3, keeping our team and our clients happy and giving the best cuddles.
He takes his role as D.O.G extremely seriously and ensures all clients receive an unFURgettable experience.